Justin Jackson’s Productized Offering(s) in the Making
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2016 will be an interesting year for Justin Jackson. He’s leaving semi-full-time consulting to focus on his own products, of which there are many.
And that puts him in a unique situation with several questions, such as:
- How to sustain this highly diversified business?
- How to leverage his existing audience to sell a productized consulting offer?
- Why a one-time purchase model might be better than a recurring revenue model when it comes to Productized Consulting?