What is a Productized Service and Why Should You Start One?
If you’re making a living as a freelancer or consultant, and you’re trading your hours for dollars, there often comes a point when you begin…
Guides to help you scale your productized service
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A Better Way to Hire & Scale Your Team
There was a moment in my time as a freelancer where I felt this strange mix of fear, uncertainty, ambition, and a twinge of excitement….
The Mindset Shifts That Took Me From Freelancer to Productized Business Owner
In 2011 I made my fulltime living from billing clients for my time. Financially, that was a pretty good year for me. But was I…
What Are You Teaching Your Clients?
Do you know where the majority of my client leads came from over the years? It wasn’t referrals. They were emails from strangers who filled…
Software as a Service… Plus
SaaS (Software as a Service) is often referred to as “the holy grail” of online products, mainly for one reason: Recurring revenue. In the software…
Finding The Time to Change Your Business
We all want to change our business in some way. Move away from hourly/project billing to selling a product. Leave a full-time job to go…
How to Get a Promotion as a Freelancer
As a freelancer, you get to be your own boss. Nothing beats working from anywhere, making your own hours, and doing work that you love….
How To Uncomplicate Your Marketing
What’s the difference between the pitcher on a triple A baseball club and a pitcher in the major leagues? Both throw in the high nineties. Both know how to…
How To Delegate When You’re Creative
A few years back my wife and I decided to take a short vacation to Costa Rica. We had a great time for those few days we…
Having Something To Sell
I was having a conversation with one of my students in the Productize course, and something he said really stood out to me. When I…